Lunch and Learn: Five secrets to turning customers into raving fans

In this Lunch and Learn, Louise Lally explains how top-performing companies create customer experiences that make them stand out from the crowd and win new customers.

She shares five top secrets of how brands can increase their engagement and gain new customers through proven customer experience-led initiatives using technology.

Louise has been working in the customer experience landscape for over 15 years with brands like Next, Rituals Cosmetics, Diesel clothing, Woodies and lots more.

Her approach to turning customers into raving fans is by understanding what they truly want. This is through world-class customer service that supports the journey and allows brands to own the marketplace.

Louise specialises in working with franchise retailers through implementing best practice processes with its people and operations.

Key takeaways from this session:

• Discover how to build your brand story for your marketplace

• Learn how to connect with your customers through community building

• Find out how to sell to customers with an experience-first strategy

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