Learn how social media advertising can benefit your business. Find out how to plan your social media content and how to create an effective schedule.

How to plan your social media advertising

Webinar

In this Lunch and Learn, social media expert 

 discusses how to effectively plan your social media advertising. 

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Lunch and Learn: How to plan your social media advertising

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I&apos;m a <a href=&apos;https://danmartinuk.com/&apos; target=&apos;_self&apos;>freelance content creator and event host</a> who helps small businesses and the organisations that support them. I&apos;m also Enterprise Nation&apos;s Local Leader for Bristol.
I have 20 years of experience as a small business journalist having interviewed hundreds of entrepreneurs from famous names like Sir Richard Branson and Deborah Meaden to the founders behind brand new start-ups.
I&apos;ve worked for a range of leading small business publications and support groups, most recently as head of content at Enterprise Nation where I was responsible for the prolific output of content on the company&apos;s blog and social media. I now freelance for Enterprise Nation as the website&apos;s <a href=&apos;https://www.enterprisenation.com/business-news&apos; target=&apos;_self&apos;>news reporter</a> and as the host of the <a href=&apos;https://www.enterprisenation.com/podcast&apos; target=&apos;_self&apos;>Small Business sessions podcast</a>.
I&apos;m based in Bristol where I run and host regular events with the local small business community in my role as Enterprise Nation&apos;s Local Leader for Bristol. I also have strong connections with other major business organisations in the south west region.
In total, I&apos;ve hosted over 100 events including conferences with an audience of hundreds for international brands like Xero and Facebook and live web chats from inside 10 Downing Street.
With my partner, I co-run <a href=&apos;https://www.lifestyledistrict.co.uk/&apos; target=&apos;_self&apos;>Lifestyle District</a>, a lifestyle blog focused on culture, art, theatre and photography.

Freelance content creator & event host

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Recently named as one of the South West Insider’s 42 under 42, Natalie is driven by the pursuit of social good - and damn good social media. She has poured her expertise into hundreds of businesses and charities, creating results they can actually look at, measure and appreciate the impact of. A proud #SheMeansBusiness trainer for Facebook, Instagram and Enterprise Nation, Natalie is unlikely to ever have a quiet weekend but is having a blast partially running the world from the Naturally Social office.
Accolades: She Means Business Trainer | South West 42 under 42 | Small Biz 100 | UK&apos;s No.1 marketing Advisor 2019 Qualifications: Advanced diploma Social Media Marketing | Advanced Diploma Digital Marketing | Certified HootSuite Trainer

Director and founder

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We’ll introduce you to the possibilities that generative A.I offers, and how it can save you time and money when it comes to social media management.

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Hi, I’m Bontle! As an ex-McKinsey, triple certified coach, speaker, and AuDHD writer, I help leaders future-proof their organisations with bespoke transformation implementations powered by disruptive neurodivergent thinking. I’ve been in the thick of billion-dollar megamergers, rebuilt national education systems during crises, and, yes, even managed to steer digital transformations without succumbing to death by buzzwords. My journey has included +20 global transformations, helping dozens of SMEs on two continents, and coaching leaders from charities, telcos, startups, banks, construction sites, and the wellness world. The last +15 years have taught me that real transformation is messy, unpredictable, and, above all, about people.
I’m all about cutting through the corporate jargon to deliver solutions that actually work. I help leaders tackle the chaos of change by creating strategies that are as pragmatic as they are disruptive. My approach?
<ul>
<li>I solve problems for FREE! You can pick my brain all you want. You only pay for my help to implement or execute. The real value is always in the doing.</li>
<li>No copy-paste solutions. Each transformation is built for your specific context, your challenges, and your team</li>
<li>Focus on innovation-on-a-budget that delivers operational improvements using digital and AI tools and practices that won&apos;t wipe up your cash reserves.</li>
<li>Bring neurodivergent thinking to solve problems others miss</li>
</ul>
Whether it’s mapping out a digital transformation in simple terms, coaching leaders on how to leverage their neurodiversity, or calling out BS when the status quo just isn’t cutting it, I’m here to make sure change sticks in a way that empowers everyone.
One of my favourite things is working with startups at all stages of pre-unicorn growth. As an Enterprise Nation advisor, I offer tailored services for smaller businesses, from digital strategy roadmaps and agile transformation workshops to one-on-one coaching sessions and interim leadership roles. Whether you’re navigating the early stages of getting your first clients or need a fresh, disruptive approach to overcome persistent challenges, my goal is to help you turn chaos into clarity and unlock the full potential of your business.
My background:
<ul>
<li>Ex-McKinsey, ex-Deutsche Bank, ex-Virgin Media O2</li>
<li>AI startup co-founder</li>
<li>Certified professional, ADHD, and Agile coach</li>
<li>Transformation director (directly responsible for budgets of £1.5m - £6m with 3 - 160 employees)</li>
<li>Non-executive director</li>
<li>Professional speaker and expert facilitator</li>
</ul>
Let’s connect, challenge conventional thinking, and turn your big ideas into tangible, lasting impact.
My pronouns are she/her. My name is pronounced BOONT-laire SIN-neh.

Transformation Director

Bontle Senne

Hi, I’m Bontle! As an ex-McKinsey, triple certified coach, speaker, and AuDHD writer, I help leaders future-proof their organisations with bespoke transformation implementations powered by disruptive neurodivergent thinking. I’ve been in the thick of billion-dollar megamergers, rebuilt national education systems during crises, and, yes, even managed to steer digital transformations without succumbing to death by buzzwords. My journey has included +20 global transformations, helping dozens of

How to plan your social media advertising

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