Lunch and Learn: How to optimise blogging for your business
Posted: Fri 28th Oct 2022
In this Lunch and Learn, business executive coach and mentor Julia Ngapo demonstrates how you can get the biggest possible readership for your business's blog posts.
She looks at how you can optimise your blog so it ranks on search engines, and how you can promote your blog to reach the widest possible audience.
Key takeaways from this session:
How to understand your audience: know the challenges they face and use this knowledge to identify the keywords and phrases that will help you rank in Google searches
Find out why real value and ROI comes from repurposing your blog into other content
Why the longer you keep your audience in your presence, the longer you have to persuade them to buy!